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We are creators. Not just the product we make, but the life we lead. We are for the early morning risers and the golden hour cruisers. For the ocean dwellers, the vagabond travellers, and the outdoor wanderers. Through our fabrics, fit & function, when you find yourself wondrous in pursuit, you are Follow, just as we are. Follow Brand Apparel and Hardware; for the River, the Ocean, the Outdoors, and the Sun. This is now, this is the future, this is forever.

From materials, to function and finish, we take no shortcuts. Staying true to our earliest motivations, we created a brand, undistributed by fads, that we and our friends are proud to wear. Making our lifestyle our work and our work our lifestyle. Focused on our vision of building better product for Life. Follow began in 2010 with a line of tow handles and a few small accessories built with a few simple rules in mind “no gimmicks, no bright lights, just good quality product that works”.


Follow EU
Bachstrasse 3
6362 Stansstad
Switzerland
+41 76 444 20 20
[email protected]

Responsible person:
NW Sports
Lorentzstraat 14
3846 AX Harderwijk
The Netherlands
+31 341 433684
[email protected]

From raw material selection, right up to fit and function, we take no shortcuts. We believe it’s the little things that make a world of difference to a performance wetsuit. We’ve only got the best of the best in this one. With the GBS (Glued Blind-Stitched) seams to create a watertight sea..
€129,95 €229,95
Ex Tax:€107,40
Just one small step in the direction to creating more sustainable production process. As wakeboarders, nature is our playground, meaning we rely on our rivers, lakes, dams and their surroundings for wakeboarding to exist. At Follow – we have been spending some time improving the quality of our air a..
€79,95 €139,95
Ex Tax:€66,07
Locked and loaded, the Fresco’s narrow circle suede grip is durable and easy on the feels. The foam-injected 15” custom bar will keep the handle floating long after the apocalypse comes and goes. T-Bar compatible, the Fresco is good enough for Massi, it’s good enough for you! Bar Size: 15"Rope Leng..
€99,95 €129,95
Ex Tax:€82,60
2020 Follow Pro Helmet - Black
Hot -33 %
The Follow Pro Helmets feature our new TrueFit Liner which eliminates movement of internal fabric ensuring that neither fit nor safety are compromised. While the Soft EVA padding absorbs any impact pressure, spreading it over a larger area softening the shock of any sudden impacts you may encounter...
€49,95 €74,95
Ex Tax:€41,28
2021 Follow Cure Ladies CGA Life Vest - Pink..
€54,95 €109,95
Ex Tax:€45,41
2021 Follow Pharaoh Ladies Impact Vest - Black - 2021 Follow Pharaoh Ladies Impact Vest - Black -
Women -50 %
Timeless polish with a flattering, street-style slim fit and the all new magnet-closure zipper flap, all made for the rider who commits instead of making excuses. With her custom Nikstad wovenpatch detailing, Anna wanted a jacket that fits well and stays fitting well the entire session, that’s why s..
€94,95 €189,95
Ex Tax:€78,47
2022 Follow Atlantis Ladies Jacket - Ice
Hot Women -50 %
Stash your lip balm in the chest pocket and ride with style, function and fit. The design starts with cross-stitching panel overlaying then goes further with premium Neo and articulated cut for total freedom. Lightweight with seriously soft stretchy neoprene, the Atlantis is total riding bliss. Feat..
€79,95 €159,95
Ex Tax:€66,07
2022 Follow Atlantis Ladies Jacket - Lemon
Women -50 %
Stash your lip balm in the chest pocket and ride with style, function and fit. The design starts with cross-stitching panel overlaying then goes further with premium Neo and articulated cut for total freedom. Lightweight with seriously soft stretchy neoprene, the Atlantis is total riding bliss. Fea..
€79,95 €159,95
Ex Tax:€66,07
Sing to your lover. Leave your stepping stones behind. Something calls for you. 180gsm Washed Cotton Tee...
€24,95 €44,95
Ex Tax:€20,62
Sharpen your knives and pray for rain. It’s weird how the lightning bolt reads as an ‘s’ isn’t it? But it does. 180gsm Washed Cotton Tee. High-Density Screen Print...
€24,95 €44,95
Ex Tax:€20,62
A tapered feminine cut provides a fit for the ladies. A hydro tee is what you’ve always wanted; A quick dry fabric that won’t blow out when wet and will dry fast when you finish. Watch  1980’s Young-Talent time on youtube, realise that Dani Minogue was a style icon and then get moving on your own ic..
€34,95 €64,95
Ex Tax:€28,88
With it’s flawlessly smooth Quad-S© neo (SeriouslySoft-SuperStretchy) finish masking the intelligent internal segmentation, prepare to get the glance back. Not just for your premium performance but for your ‘F&#king’ good looks. Comes in ‘Ferr@r!’ red and matte black, this is as visually perfect as ..
€104,95 €209,95
Ex Tax:€86,74
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